Mobile vs Desktop CTR: The Predikkta Experience

We have begun noticing an interesting trend: the difference between mobile and desktop CTR has become more striking.

Read More

CTR Calling: How CTR is Impacted by a Call to Action

One of the biggest factors that improves CTR across the Internet is the inclusion of a call to action (CTA). Find out how it can affect your business.

Read More

Why Blogs are Killing Your Business: Part 1

Blogs are not going to solve your problems – in fact, they could kill your business. Here are a few of the reasons why you shouldn’t have a blog.

Read More

How Rich Snippets Impact SEO and CTR

Rich snippets: one overlooked part of your organic search that can really make you stand out from the crowd, and get those extra clicks (aka structured data).

Read More

In Google We Trust: The Trust Rank and Authority with Link Building

Whilst what link building has been addressed, what is this whole “trust” nonsense anyway? And how does the Big G (Google) reward trustworthy sites?

Read More

Long vs Short Tail Searches Part 2: Short Tail Search Results

An overview of short tail keywords as well as a quick understanding of why the different types of searches have an impact on CTR and SEO.

Read More

Why White Hat SEO Techniques Are Beneficial

White hat and black hat SEO. Whilst black hat is seen as “get rich quick”, the white hat techniques are certainly more rewarding. Here’s why.

Read More

Long vs Short Tail Searches Part 1: The Tale of the Long Tail Search

An overview of long tail searches as well as a quick understanding of why the different types of searches have an impact on Click Through Rate and SEO.

Read More

Desktop vs. Mobile CTR: The Organic Way

With Google’s new mobile-friendly updates underway, we investigate the Click Through Rate (CTR) for searches conducted on mobile devices versus desktops.

Read More

Google’s New Mobile-Friendly Update

How Google’s new mobile focused update will affect rankings and what you need to do to stay ahead of your competitors.

Read More


Try Predikkta


We specialize in generating more website traffic and do this by optimizing your organic search results and PPC Advertisements.


Get Started

Find us on Social Media



Archives