Not-For-Profit Google Grants
Google is taking the initiative to support Australian non-profit organisations with The Google Ad Grants donation program that distributes free in-kind advertising. Participating non-profit organisations are eligible to receive up to $10,000 per month in in-kind advertising within the AdWords search engine marketing platform. As of June 2010, Google has awarded over $600 million in grant money to non-profit organisations. Partner with Predikkta to help structure your application for success, contact us to determine your eligibility.
As an eligible Australian not-for-profit, the Google Grants program can help you with up to $329 USD per day in in-kind advertising.
Show Up In Search
Google Ad Grants shows your search ads to people who are searching Google for non-profits like yours, and helps you reach people who were previously unaware of your cause.
Let the donations flow
Google Ad Grants makes it easier for people to donate to your cause – the easier it is, the more likely that they will.
Deeper insights for smarter ads
Once your ads are live, you can use Google Analytics and conversion tracking to understand how your ads are performing. Which keywords are strongest? Which ads are driving donations, or recruiting volunteers?
Predikkta is dedicated to helping not-for-profits achieve their online marketing objectives. As a not-for-profit, we understand that you have very tight budgets and that your focus is providing products or services to your community, hence why successful online advertising is so important. We’re here to help you achieve that.
Find out how we can help your not-for-profit write your Grant Application and manage your digital success. Contact us today.
*Predikkta has sourced several external independent global tools to analyze websites.These tools do not reflect on occasion the internal website analytics, but are recognised global tools and provide accurate comparative results for measurement against competitors.
**The views in this article are those of the author