Benchmarking Bounce Rate for Online Retailers (Part 2)

In this post we discuss the benchmark figures an online retailer should be seeking in bounce rate. What is bounce rate and why does your bounce rate matter?

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How To Increase Your CTR X6

How got a 6 x Uplift in Click–Through-Rate (CTR) just by optimizing their SERP snippet.

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Why are Backlinks Important?

What is a backlink and how can it affect your ranking in a search engine results page?

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Rent at World Square Sydney & SEO

The rent paid by retailers at World Square in Sydney is related to Search Engine Optimization. In the article we tell you why and how.

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How Much Should You Spend on SEO?

Businesses have difficulty deciding on how much they should spend on SEO. The truth is, it depends on a lot of factors.

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Why Digital Strategies Fail

Too many times digital strategies fail. Why? Because digital marketing is often not understood, and therefore its importance is not appreciated.

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Special Characters in Title & Meta Description

How special characters, such as the ✓ and ®, in your Page Title and Meta Description can help increase your Click-Through-Rate.

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How Important is Page Rank?

All companies want to be placed highly on a Search Engine Results Page (SERP). But sometimes companies are so obsessed with Page Rank that they neglect other factors that contribute to Click-Through-Rate (CTR). Find out what they are here.

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